Are you letting your freelance creatives go too soon? Of course I’m going to encourage you to keep freelancers employed for longer. After all, I am one. But if you’ll indulge me a bit, you’ll see that I also have your interest at heart. You’ll often hear freelance copywriters and art directors complain they hardly […]
There’s certain technology us freelance copywriters can’t do without. Internet-enabled laptops for example. We need them for writing long copy, emailing and research. When it comes to playing around with ideas though, we usually resort to good old pen and paper. (Any paperless copywriters or art directors reading, please tell me how you manage.) Even […]
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