Concept and Copywriting
As a creative, sometimes you inherit campaigns, as my art director Jim Saunders and I did with Indesit. We took what was a rather whimsical advertising idea set on an oil rig and tweaked it to make the product look tougher and more heroic.
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FROM MY BLOG
New work: a microsite for The Commonwealth17th April 2018 - 2:20 pm
The way we work now22nd January 2018 - 10:53 pm
