Concepts and Copywriting
At the time I wrote these ads, auto enrolment in workplace pensions was imminent. Our client saw an opportunity to create bonds between their clients (employers), the employers’ financial advisers and themselves.
Art director Jeff Suthons and I created a campaign with a “seize the moment” theme. We did this through Moreish Marketing.
BACK TO PORTFOLIO > FINANCIAL SERVICES
FROM MY BLOG
New work: a microsite for The Commonwealth17th April 2018 - 2:20 pm
The way we work now22nd January 2018 - 10:53 pm
