Client: Singapore Traffic Police
Description: This multi-award-winning spot was copied by governments and anti drink-drive organisations around the world. It ran in some countries for over 10 years. Awards include a D&AD Black Pencil.
Client: Cable & Wireless (UK)
Title: ‘Write to me’
Description: Part of a DMA Gold-winning direct response campaign
Description: A Canne Lion winner from my Saatchi & Saatchi London days
Client: Saatchi & Saatchi Asia
Description: From my time as Copy Chief at Saatchi & Saatchi, Singapore, a commercial that helped the agency network grow